Welcome to BrandBreakdowns, our goal is to hand pick out the most creative strategies that brands are using to grow so that you can instantly implement them into your business & make more money. 

In todays edition, we look at 3 Key Takeaways from these 3 brands:

WHOOP.COM

When a customer comes to your brand for the first time, they are only interested in finding out EXACTLY how your brand can solve their problems. In the situation of Whoop, they make sure to leverage that by creating a “Why Whoop” section. Which is entirely focused on explaining how Whoop can solve their problems. Leveraging a similar technique takes your customers from seeing an ad of yours that interests them enough to look into your brand, and by having them land on your “Why [your brand]” page, it bridges them from “who are you” to “where do I get mine?”.